Fashion and Technology MIX!

Mashable published a great article about Rent the Runway; I got excited when I read it and so I decided I ought to paraphrase it for a couple of reasons:

1. I love inspiring women; and Rent the Runway was started by two female entrepreneurs
2. It’s a company that melds fashion and technology
3. Rent the Runway makes haute luxury fashion affordable 
4. It’s about women in high-tech; an uber minority

Source: thebusinessofu.com

What matters for small business (SMB’s)?  Where should you focus? Tim Ferris, the author of The 4-Hour Workweek, recently did an article on his blog, titled: “Why Grow? and Other Wisdom from 37Signals”. Ferris writes about the excessive materiality of the workplace, stating that “too many people obsess over tools…fancy office space, lavish furniture, and other frivolities.” Not only is the acquisition of all of these things time consuming, which bars you from maximizing your individual productivity; they are costly in two different ways: