Entrepreneurial lifestyles have become a meme. However, don’t be fooled –every entrepreneur isn’t on the fast track to success. Even those who eventually do find success, they’ve made their fair share of mistakes along the way. Losing capital and wasted development time is common among young as well as mature entrepreneurs. Moreover, many entrepreneurs even get ripped off by their ‘trusted’ consultants.
While the horrors of entrepreneurial adventures are neither more common in men nor women, studies do show that most women entrepreneurs have backgrounds in sales & marketing, and therefore, a lack of tech knowledge is common.
Deborah L. Cohen says that female entrepreneurs fear failure more than men (read about her study here). Couple a fear of failure with a lack of tech knowledge, and the result is female entrepreneurs that tend to be lesser aware of the entrepreneurial opportunities that lie in front of them.
In America, the opportunity cost is higher than what it is in most other countries around the world. It usually plays a large enough role to keep women away from starting their own businesses. I, as a women entrepreneur, often come across women who are just too afraid to start their own business. For those women that face the fear, with low success rates, you’d be surprised to see how many make the same mistakes over and again when starting their own business.
But that’s not the end of the road. Today’s woman has all the opportunities she needs to grow as an entrepreneur. The fist area I recommend women sharpen their skills, and where they are lagging behind – not surprisingly, is tech knowledge.
Nelly Yusupova, CTO of Webgrrls International, has opened a workshop for entrepreneurs who have a desire to catch up with technology. TechSpeak for Entrepreneurs, a two-day intensive teaching workshop, will teach women how to find the right tech team, how to manage a tech project successfully, and how to deliver that project on time and on budget. Most importantly, women will learn how now to get ripped off by the consultants they hire to get the job done. If you want to learn how to leverage technology to become a successful entrepreneur, you can learn some of the most important lessons from Nelly.
If you are a woman entrepreneur trying to climb up the success-ladder, or you are just beginning but don’t want to lag behind because you are not that ‘techy’, TechSpeak for Entrepreneurs can be a great start. The workshop is organized by women and it’s geared towards women entrepreneurs. So if you’re a female entrepreneur, you will feel right at home, in the perfect environment to learn and development technical knowledge.
However, that doesn’t mean men can’t attend it too. Although the workshop is geared toward women, it’s open to men as well. The only prerequisite is a desire to learn how to leverage tech for successful entrepreneurship. This is a fantastic opportunity to learn, irrespective of your gender.
You will learn:
- How to create a tech plan
- How to hire right tech people for the job
- How to manage efficiently so that you can catch mistakes early enough to avoid possible damage
- How to beat the deadlines and budget with project management skills
I know there are many women entrepreneurs out there who are just too afraid to start their own business. But if you want to be free, tech knowledge is key. You don’t have to be out of the loop of your own tech team any longer.
Here’s the best part: SheBytes readers get a special discount for the TechSpeak for Entrepreneurs workshop. Use discount code SheBytes when registering to receive a 15% discount. Follow this link to register.