Archive for August 14th, 2011
Posted by Renee Schmidt

Gingerbread, Honeycomb, Cupcake… Google?  If you’re a techie or a foodie, you’re sure to like this one!

It’s clear that the world’s tech companies have extremely brilliant and wildly creative employees. By creating an open, different and inviting environment, these tech goliaths are able to snag countless beautiful minds.

Much of this originality and individuality goes into the initial brainstorming, research and development of the companies output.

Thankfully though, it always seems that these tech companies get most creative and fun, when the time comes to name their products and services.

 
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Posted by Renee Schmidt

Although the video above does a near perfect job of displaying the Word Lens app in action, by the creative Quest Visual, there are a few things I’ve noticed the team still needs to work on:

  • A serious setback is the sole ability to work with English and Spanish
  • It costs a hefty $9.99 for each; the English to Spanish and the Spanish to English “Word Lenses”

Despite that, it’s clearly innovative and what I hope is a precursor of even greater things!

 

 
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